Saturday, January 30, 2010

The light dims on daytime dramas

The Death of the Soap Opera Genre

It pains me to acknowledge the deterioration of my daytime guilty pleasure. I have been an avid watcher of daytime soaps for years; labelled a soap junkie on many occasions. Rushing home to catch the last few minutes of The Young and the Restless was arguably the highlight of my day. Action packed shows filled with sex, intrigue, passion and drama galore; daytime dramas had it all. Over the last few years, soap operas have become a dying breed. Major networks are opting to replace them with cheaper to produce reality and game shows. The ratings for the six remaining soaps are lower than ever and continue to decline.


With the recent demise of Guiding Light and recent cancellation of sister soap As the World Turns; the future of daytime soaps is looking rather bleak. Daytime soap operas have been plagued with cancellation rumours for years, but there’s still hope of survival. Ten years from now, soap operas may no longer exist on regular daytime television, but may ultimately find new homes on cable television or even online. With my every day guilty pleasure on the line, one can only hope.

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